The real estate sector plays a crucial role in India, serving as the second-largest employment generator and gaining substantial global recognition. Projections indicate it could reach a market size of US$ 1 trillion by 2030, contributing 18-20% to India's GDP. Despite collaborative initiatives between the Government of India and state governments, the industry still faces numerous challenges.
Among challenges pertaining to regulations, funding, inventory overhang, consumer confidence and many more, sales and marketing stands out as particularly critical. Challenges such as lead generation, long sales cycles, market fluctuations, evolving consumer preferences, regulatory shifts, and trust building are inevitable. However, adept sales and marketing professionals possess the skills necessary to effectively navigate and overcome these obstacles.
Though these skills evolve with experience, leveraging expert guidance from industry leaders can markedly improve success rates. Effective real estate sales and marketing departments distinguish themselves through proactive strategies that continually evolve to stay ahead in a competitive and dynamic marketplace.
Our 3rd Edition of Future of Sales and Marketing in Real Estate 2024 brings together top industry leaders to address the distinctive challenges encountered within the real estate sales and marketing realm. Explore in-depth discussions on identifying obstacles, leveraging AI advancements, implementing strategic resolutions, invaluable networking prospects with industry leaders and professionals to elevate your sales and marketing strategies.
